Distributors of natural cosmetics and food supplements are constantly seeking innovative, game-changing products that can differentiate them in an ever increasingly competitive market. The global market has had an annual growth rate between 5 and 10% for many years and this is projected to continue. Some of the products have significantly higher growth rates. Let´s
What New Brands Provide for Distributors: Competitive Advantage and Growth
In the ever-changing world of distribution, the decision to add new brands to one’s portfolio is not merely a choice, but a strategic move with implications for market positioning, growth potential, and competitive advantage. In an era where consumer preferences evolve rapidly, and market saturation is a constant challenge, distributors face the challenge of continually
In the ever-changing world of distribution, the decision to add new brands to one’s portfolio is not merely a choice, but a strategic move with implications for market positioning, growth potential, and competitive advantage. In an era where consumer preferences evolve rapidly, and market saturation is a constant challenge, distributors face the challenge of continually